Level Up Your Buyer Personas And Copy With Psychographics
To write copy that converts, you need to understand your customers. One half of this is the demographic data that buyer personas bring to the table. The other half is…Read more
Gated vs. Ungated Content: Do I Need to Gate My Content?
Gated content is one of the most popular methods of lead generation in content marketing. By gating content behind online forms, you’re compelling your audience to provide personal information to…Read more
Copywriting Formulas (With Examples) That Will Take Your Copy to the Next Level
Sat staring at a blank screen, attempting to draft your next persuasive email? Not getting far with your latest landing page? Get ready to say goodbye to these problems! Supersede…Read more
Digital Marketing Agencies vs. Freelancers: Who Should I Hire?
If you’re looking to up your marketing game, you’ve probably been weighing up the age-old question: should I hire a digital marketing agency or a freelancer? The truth is, it…Read more
TikTok Marketing in 2022: The Supersede Media Guide
In a few short years, TikTok has risen from newcomer to major player. Despite this, marketers are still struggling to work out how to approach the app. TikTok marketing is…Read more