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Blog Topic: Content

  • Gated content vs ungated content featured image

    Gated vs. Ungated Content: Do I Need to Gate My Content?

    8th April 2022 in Content, Marketing by Bethany Hall

    Gated content is one of the most popular methods of lead generation in content marketing. By gating content behind online forms, you’re compelling your audience to provide personal information to…

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  • Copywriting formulas featured image

    Copywriting Formulas (With Examples) That Will Take Your Copy to the Next Level

    25th March 2022 in Content, Marketing by Bethany Hall

    Sat staring at a blank screen, attempting to draft your next persuasive email? Not getting far with your latest landing page? Get ready to say goodbye to these problems! Supersede…

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  • Person taking picture of burgers and assorted food on table

    Consumer Psychology: The Power of User-Generated Content

    18th March 2022 in Content by Bethany Hall

    It doesn’t matter if you’re a start-up, an SME or a corporation with a global reach, user-generated content (UGC) has the power to help you connect with your target audience…

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  • Digital marketing agency or a freelancer

    Digital Marketing Agencies vs. Freelancers: Who Should I Hire?

    11th March 2022 in Content, Marketing by Bethany Hall

    If you’re looking to up your marketing game, you’ve probably been weighing up the age-old question: should I hire a digital marketing agency or a freelancer? The truth is, it…

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  • B2B vs. B2C content marketing

    B2B vs. B2C Content Marketing: What Are The Differences?

    4th March 2022 in Content by Bethany Hall

    If you’re looking to attract more visitors to your website, generate more leads and increase overall revenue, you need a fool-proof content marketing strategy. The approach will vary, however, depending…

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