Welcome to the week in SEO! Every Saturday, Supersede Media will trawl the internet and bring together a delightful smörgåsbord of the top stories, updates, tips and general happenings in the world of tech. Here’s what you need to know from the past 7 days!
The Headlines
Takeovers, integrations and core updates—oh my! It’s not exactly been a quiet week on the SEO front…
iContact Marketing Corp Acquires Moz
This was announced late last week, but we’re giving it top billing because it’s a pretty big deal that came as a surprise to many in the SEO community. The software company and email marketing giant, iContact (subsidiary of J2 Global and sister to brands including Campaigner and Kickbox) has acquired SEO giant Moz.
Here’s how it was revealed on Twitter:
We have some big news to share today! iContact has acquired #SEO industry leader, @Moz! Watch iContact’s Michael Pepe and @SarahBird from Moz chat about the acquisition. https://t.co/j9hbP3KBX8
— iContact (@iContact) June 4, 2021
The financial details are currently unknown, but you can find out more about the acquisition here.
Google integrates with WooCommerce
Online shopping gained a major boost during the pandemic, and the process just got much easier thanks to an integration between Google and WooCommerce that is now available globally. Users of the WordPress e-commerce plugin can now easily display their products across Google properties free of charge from within the WooCommerce platform. Handy! Read more
Google rolls out the June 2021 core update
The rollout began on Wednesday 2nd, but it has been a slower launch than usual, so we still don’t have a complete picture of its impact. That being said, some sites have already experienced significant changes. Apparently this is going to be a two-parter and we can expect the next half of the core update sometime in July. Read more
Other tech news on our radar…
- A massive internet outage hit major websites and was later revealed to be triggered by one Fastly customer
- Ofcom survey shows that the Coronavirus pandemic accelerated UK’s shift online
- Facebook is developing its first smartwatch which will boast two cameras
Step up your SEO game
Take advantage of these free tips and resources to make next week even better than this week!
- LinkedIn Report: The Top 10 In-Demand Marketing Skills and Jobs
- Moz’s Free Technical SEO Site Audit Checklist
- 7 Tips to Get the Most Out of Online Conferences
Workplace wellness
Whether you’re back at the office or still holed up in your WFH den, here are some gems of wisdom (this week’s come courtesy of the guys over at Trello) that will make a difference to your professional and personal wellbeing. You’re welcome!
Image source: jean wimmerlin (via Unplash)
“Think you can banish conflict from your team? Think again. The occasional spat or disagreement is normal—not to mention… healthy! It’s not about figuring out how to eliminate it. Instead, as the leader, it’s your job to understand how to manage it in a way that leads to learning and improvement, as opposed to animosity and annoyance.“
In 4 Common Workplace Conflicts (And How to Deal), Kat Boogaard explores some of the most common team conflicts and provides specific advice for addressing each one.
That’s all for now, folks! Have a great weekend and we’ll see you here same time next week. Ta-ra!
