Skip to content
Supersede AI

Manchester-rooted, UK-wide.

Turn AI disruption into your competitive edge.

Supersede AI is a Manchester-rooted, UK-wide AI agency and consultancy. We spent a decade understanding demand, content, search, data and digital operations. AI now lets us solve a much wider class of business problems.

Supersede AI at a glance

Business
AI agency and consultancy
Reach
Manchester-rooted, UK-wide
Specialisms
AI strategy, agents, automation, content and search
Starting point
60-minute £250 diagnostic with a follow-up report
01Services

Diagnose. Build. Improve.

We Can
Help You.

Bring us the business pressure.We’ll find the AI opportunity.

Our AI consultancy starts with a focused diagnostic to find the strongest move. Our delivery team then builds it around your business, with ongoing optimisation to keep the solution reliable, governed and worth the investment.

01 Find the move

AI Opportunity Diagnostic

Turn commercial pressure, operational friction and untapped data into a ranked set of AI opportunities, with a clear first pilot and decision-ready roadmap.

Discuss this
02 Make it real

Custom AI Solutions

Design, build and integrate the chosen solution around the way the business actually works, from specialist AI agents and workflow automation to content, search and decision tools.

Discuss this
03 Keep it useful

Ongoing AI Optimisation & Advisory

Measure what changes, strengthen reliability and governance, and identify the next worthwhile move through practical senior support after launch.

Discuss this

“If you want a candid view of what AI could do for your business, book the £250 diagnostic with me. We’ll work out the right first move together.”

Samir, AI Strategist at Supersede AI AI Strategist

AI Strategist

Samir

Samir leads AI strategy at Supersede AI, a Manchester-rooted, UK-wide consultancy and delivery team. He got online in 1994, studied Computer Science at the University of Manchester, and spent 12 years as a C# developer before going on to build, scale and exit companies.

Read more

I do not say this to boast; I say it because experience matters when a business is deciding how to act on AI.

I understand business, and I understand tech.

  • Created my first website in 1997.
  • Created the first reverse-SMS billing system for eCommerce in the UK.
  • Developed bespoke high-transaction software systems in C#, working alongside world-class developers.
  • Developed native Android applications for Northern Rail, Bupa, Speedy Hire and other companies.
  • Founded a startup that reached £20 million in annual revenue within three years.
  • Completed three successful company exits.
  • Gained practical experience across digital marketing, large sales and customer teams, customer service, operations and company financial reporting.

That breadth matters now. AI connects demand, content, search, data, software and operations in ways that let us solve a much wider class of business problems. I test what it can do inside real companies and turn that learning into practical direction.

Want a candid view of what AI could do for your business? Book the £250 diagnostic.

A useful signal, not more noise

Subscribe to Supersede AI Pulse Digest.

A concise briefing on what is changing in AI, what matters commercially and where businesses can act next.

Occasional, concise and commercially useful. Unsubscribe at any time.

02Diagnostic product

60 minutes + written report

The £250
AI diagnostic.

A focused working session with a tangible output, not an introductory sales call. The £250 is invoiced with your report, payable in 28 days.

Book the £250 diagnostic

Exactly what we cover

  • Your commercial priorities and the pressure behind them.
  • The workflows, decisions and bottlenecks worth examining.
  • Your current systems, data access and practical constraints.
  • The strongest candidate uses for agents, automation and decision support.
  • Risk, governance and where human judgement must remain.
  • The right first move, what to avoid and what happens next.

Who should book

Founders, owners, managing directors and senior operations, finance, marketing or technology leaders with a real business pressure and enough access to explain how the work is currently done.

Who should not book

People looking for a general AI chat, a free tool demo, help with a job or investment pitch, or a detailed technical specification before the business problem is understood.

Clear commercial terms

£250

Includes the 60-minute session and follow-up report. If you proceed to our two-day onsite diagnostic, the full £250 is credited against that engagement.

Anonymised example deliverable

See what the report looks like.

These first two pages show the level of clarity you can expect: an executive readout, a recommended first move, an opportunity shortlist and the evidence to validate next.

View the first 2 pages (PDF)
03Engagement

Four-Step Plan for Your Business

Start with the £250 AI diagnostic, then go deeper only when the opportunity warrants it. The onsite phase identifies the strongest move, what to build first and how to control cost and risk. Optional Step 04 takes the approved opportunity into your systems, workflows and day-to-day operation. Explore our AI business opportunities for examples of where that first move could lead.

  1. The paid starting product

    £250 AI diagnostic

    A 60-minute leadership working session covering the commercial pressure, current workflow, systems, data, constraints and strongest candidate AI opportunities. We follow up with a concise written report recommending the right first move.

    Book the £250 diagnostic
    You leave withA written recommendation tied to your priorities, systems and constraints.
  2. Inside the business

    Two-day onsite diagnostic

    Samir leads two intensive days inside the business, bringing in our Head AI Engineer and other specialists where their input is valuable. We interview decision-makers and frontline teams, map high-friction knowledge-work processes, review existing tools and data, and test where agents, automation, AI search and content systems could remove delay or create new value. The £250 diagnostic fee is credited in full against this engagement.

    You leave withA ranked shortlist of AI opportunities: what to pursue, what to park, and why.
  3. The decision point

    Your AI opportunity report

    Samir turns the findings into a decision-ready report, shaped by specialist input from the team. It gives leadership the evidence, sequence, and safeguards needed to choose the first move.

    Delivered within 7 days of the onsite diagnostic, guaranteed.

    Inside your report

    • Executive opportunity heatmapRanked by value, feasibility, speed to impact, and delivery risk.
    • Agent & workflow blueprintsFuture-state designs covering oversight, data, integrations, and operating change.
    • Prioritised pilot briefThe recommended first build, with scope, success measures, dependencies, and acceptance criteria.
    • 90-day action planWorkstreams, sequencing, milestones, and the decisions required to establish momentum.
    • 12-month roadmapA realistic path from initial pilot to broader organisational adoption.
    • Investment & value modelIndicative cost ranges, expected-value assumptions, and a framework for tracking outcomes.
    • Governance & risk planPractical controls for privacy, security, model oversight, quality, and responsible use.
    • Leadership readoutA direct working session to align decision-makers around the recommended next move.
    You leave withA board-ready plan for the first pilot, the next 90 days, and the 12-month roadmap.
  4. Optional delivery phase

    AI integration & delivery

    If you require it, we take the approved pilot into delivery. Our team designs and builds the solution, integrates it with your existing systems and workflows, trains the people who will use it and supports a controlled operational handover.

    Discuss implementation
    You leave withA working AI solution embedded in the business, with ownership, controls and a clear route to scale.

No vague transformation deck. No catalogue of fashionable tools. A clear decision on where to start, what it will take, and how to move at speed.

Ready to identify the right first move?

Book the £250 diagnostic
04Case studies

Things we’ve shipped.

Live products and delivered systems, alongside ambitious illustrative examples of what AI can make possible.

Book the £250 diagnostic
01Automation · Example

90% handled

Bookkeeping that does 90% of the work in QuickBooks.

A finance workflow that reads receipts and invoices, codes transactions, matches payments and prepares the books for a human to approve.

02Automation

£120k est.

Automating a high-cost manual-entry process.

A repetitive internal process replaced by an automated workflow, with the estimated annual saving made explicit rather than passed off as a measured result.

03Automation · Example

Inbox → ERP

An order desk that never re-keys an order.

It reads orders from email, WhatsApp and PDFs, validates prices and stock, updates the ERP and sends only genuine exceptions to a person.

04Automation · Example

Always on

Every late invoice chased without writing another chasing email.

A receivables workflow that watches due dates, adapts the follow-up, records every touch and hands delicate accounts back to the relationship owner.

05AI Agents · Example

Tender desk

Every relevant tender found, qualified and mostly drafted before breakfast.

An agent team monitors opportunities, scores the fit, gathers evidence and produces a first response for a senior human to challenge and approve.

06AI Agents · Example

Chief of staff

An AI chief of staff that closes the gaps between meetings.

It turns conversations into decisions, owners and deadlines, updates the right systems and keeps following up until the work is actually closed.

07AI Agents · Example

Service swarm

A customer-service team that resolves the routine and recognises the moment to become human.

Specialist agents investigate orders, refunds and technical questions together, then escalate with the full history when empathy or judgement matters.

08AI Agents · Example

CFO · COO · CMO

A senior AI agent team, assembled around the business.

A coordinated CFO, COO, Head of Marketing, Chief of Staff and research agent monitor performance, prepare decisions, run agreed workflows and escalate to accountable human leaders.

Editorial illustration of a two-day production sprint unfolding into a full year of scheduled social content
09Content

12 months · 2 days

A year of social content, created and scheduled in two days.

A complete twelve-month calendar: 200 visual assets including videos, 104 written posts and the full programme scheduled.

10Content

KPI → web

Moving a KPI spreadsheet into an interactive online dashboard.

A static management workbook turned into an accessible online view that is easier to explore, review and share.

11Content · Example

1 hour → 30 days

One founder interview becomes a month of authority content.

One recorded conversation becomes articles, short video, social posts, a customer email and sales material — all shaped around the founder’s real point of view.

12Content · Example

Private newsroom

A newsroom trained on everything your business knows.

A governed content engine finds the valuable stories hidden in meetings, research and customer questions, then drafts, checks and routes them for approval.

Commandify accountability product for commitments, evidence and verification
13App Development

Commandify

Turning personal standards into something people can prove.

Define commitments, submit evidence and choose AI or trusted-person verification, with coaching and optional charity stakes.

Replina Android app website showing its AI-assisted reply experience
14App Development

Replina

Replies that sound like you, ready in seconds.

Replina reads a screenshot of a conversation and drafts three context-aware replies shaped around the user’s own tone and style.

Emovia chat-analysis platform with WhatsApp upload and AI podcast experience
15AI Chat

Emovia

WhatsApp conversations, turned into honest insight.

Emovia turns an exported chat into concise summaries and scores for toxicity, humour and conflict resolution, then can retell the conversation as an AI-generated podcast.

Illustration of five connected AI wellbeing guides in a richly detailed oracle chamber
16AI Chat

Oracles

Five expert-designed AI wellbeing guides, available around the clock.

ManageMinds Oracles offers focused conversational support across stress, relationships and personal growth through five specialist AI experiences.

OVA Cricket Coach interface showing specialist cricket coaching topics and chat tools
17AI Chat

OVA Cricket Coach

A focused AI coach for a specialist audience.

Answers questions about batting, bowling, fielding, fitness and match strategy, with support for image and PDF attachments.

SMS Food Shopify homepage for professional food machinery and spare parts
Rezure Shopify homepage for rapid home testing products
18Websites

SMS Food · Rezure

Two Shopify stores, shaped around very different customers.

Purpose-built theme work for a commercial food-equipment business and a direct-to-consumer wellbeing brand.

19Websites

AI-assisted

Rapid, high-quality Shopify development using AI.

Research, theme adaptation, catalogue migration, content, integration and QA compressed into a faster, senior-led delivery system.

R8 OV11 private digital archive for a gated-manual Audi R8 V10
20Websites

R8 OV11

A collector car, treated like an archive.

A cinematic private archive for a gated-manual Audi R8 V10, combining provenance, technical detail, ownership history, V10 audio and a collector-enquiry route.

The Canonised Michael Jackson retrospective, The Music Lives On
21Websites

The Canonised

Cultural icons, given the digital retrospectives they deserve.

Long-form multimedia stories combine biography, defining work, timelines, statistics, video and music in an immersive editorial format.

Have a problem worth turning into the next case study?

Book the £250 diagnostic

A useful signal, not more noise

Subscribe to Supersede AI Pulse Digest.

New agent, automation, content and operational opportunities — filtered for commercial relevance.

Occasional, concise and commercially useful. Unsubscribe at any time.

05People

The Team

A small team combining technical depth, editorial judgement, and practical AI delivery.

06Blog

From the blog

View all articles
Abstract Supersede illustration of an AI system passing through governance and reliability checkpoints

Overcome the Drawbacks of AI Content Generation

Abstract Supersede illustration of high-value AI opportunities emerging from connected business workflows

Why You Need an AI Agency

Abstract Supersede illustration of a governed AI agent workflow with approved and rejected automation paths

Consumer Psychology: Copywriting Hacks To Reduce Buyer’s Remorse

A useful signal, not more noise

Subscribe to Supersede AI Pulse Digest.

Practical AI notes, useful examples and the occasional provocation, delivered without the daily noise.

Occasional, concise and commercially useful. Unsubscribe at any time.

07Questions

Before we begin

Practical answers. No theatre.

What the engagement covers, how it starts and what leadership receives at the end.

01 What does Supersede AI do?

We spent a decade understanding demand, content, search, data and digital operations. AI now lets us solve a much wider class of business problems. Supersede AI helps companies identify where AI can make a meaningful commercial difference, then designs and builds the right solution — from intelligent automation and specialist agents to decision tools, content systems and custom software.

02 Is Supersede AI an AI agency or AI consultancy?

Both. We combine the strategic diagnosis of an AI consultancy with the design and delivery capability of an AI agency, so recommendations can move into working software without a lengthy handover between suppliers. We are Manchester-rooted and work with companies across the UK.

03 What is included in the £250 AI diagnostic?

The diagnostic includes a 60-minute leadership working session covering your commercial priorities, operating pressures, current workflows, systems, data readiness, candidate AI opportunities, constraints and appetite for change. You then receive a concise follow-up report with our recommended first move and practical next steps. The £250 invoice is sent with the report and is payable in 28 days.

04 Who should book the £250 diagnostic?

It is designed for founders, owners, managing directors and senior operations, finance, marketing or technology leaders who have a real business pressure to address and enough access to explain how the work is currently done.

05 Who should not book the £250 diagnostic?

It is not the right format for a general AI chat, a free tool demonstration, job enquiries, investment pitches or teams seeking a detailed technical specification before the business problem and constraints have been understood.

06 Is the £250 credited against an onsite diagnostic?

Yes. If you proceed to the two-day onsite AI opportunity diagnostic, the full £250 is credited against that engagement.

07 What is included in the AI opportunity diagnostic?

The diagnostic includes two days onsite examining workflows, recurring decisions, bottlenecks, systems and the way information moves through the company. We speak with the people closest to the work, then score the opportunities by potential value, feasibility, speed and risk so the best starting point is clear.

08 What does the final opportunity report contain?

You receive a ranked opportunity heatmap, practical agent and workflow blueprints, a recommended first pilot and an initial delivery roadmap. The report explains what to pursue, what to postpone and why, with indicative cost, value, governance and delivery considerations.

09 What types of AI solutions do you build?

We build AI agents, process automation, private chat and search tools, content systems, dashboards, websites, mobile and web applications, and the integrations that connect them to existing systems. Each solution is shaped around a real job, decision or customer need rather than a predetermined product.

10 Can you integrate AI with our existing systems and data?

Usually, yes. We review the systems you already rely on, their APIs and permissions, the quality and location of the relevant data, and any security constraints before recommending an approach. The aim is to fit the solution into the way the business actually works, not create another isolated tool.

11 How do you handle AI risk, privacy and governance?

Risk is considered from the start and matched to the sensitivity of the use case. Depending on the project, that can include controlled data access, human approval points, audit logs, evaluation against known examples, clear escalation routes and a reliable fallback when the AI is uncertain.

12 How long does an AI engagement take?

The initial £250 diagnostic lasts 60 minutes and is followed by a concise written report. A full opportunity diagnostic includes two days onsite, with the final report delivered within seven days; design and development timescales then depend on scope, integrations and the assurance the solution needs.

13 Do we need an internal technical team?

No. We can handle strategy, design, development, integration and handover, while working with your existing IT team or suppliers where needed. What matters most is access to a committed business owner and the people who understand the process, customers and edge cases.

14 How much does a custom AI project cost?

It depends on the complexity of the problem, the systems involved and the level of testing, security and ongoing support required. The £250 diagnostic and, where useful, the deeper onsite diagnostic define a sensible first move before you receive a clear scope, delivery plan and cost for any build.

15 Do you work with companies outside Manchester?

Yes. Manchester-rooted, UK-wide. Our base gives clients access to Manchester’s technology, university and business network, while discovery, design and development can be delivered nationally. Onsite time is arranged wherever observing the work or meeting the wider team will materially improve the outcome.

16 What happens after an AI solution launches?

We can stay involved to monitor performance, review real-world usage, improve prompts and workflows, strengthen governance and plan the next valuable iteration. We can also document the system and hand it over to your team if you prefer to manage it internally.

Move before the market moves for you

Bring us the pressure.

Tell us where the business is constrained, what has to change and what a useful first move would unlock. We will come back with a clear view of the next conversation.

Enquiry / 01

What should we look at?

Share enough context for a useful reply. Required fields are marked with an asterisk.

Contact Form

* Required field

Your enquiry is handled through Supersede’s existing secure WordPress form system. No new third-party service has been introduced.